“Nothing is perfect,” as they say. (Except for my grandchildren of course. LOL.) But I must say that Zoho has much more to like than not to like!
Zoho CRM consistently ranks 4+ stars in reviews. I’ve read through many of the “Pros & Cons” that the reviewers have to say. One of the most encouraging reasons to choose Zoho CRM is that the developers at Zoho read them too!
Zoho has one of the most prolific product development teams in the industry. They are constantly improving their products, as well as introducing new applications. The depth of solutions in the Zoho One bundles is testimony to the resources that Zoho invests in product development. So is the industry’s lowest churn rate of ~3%. Once firms go on Zoho, they don’t leave it.
By the same token, nothing is perfect. So in order to help businesses evaluate Zoho CRM I have assembled a list of both Pros & Cons from numerous reviewers, without listing the writers.
These reviews are by firms that use Zoho as well as by some consultants who work with firms that have deployed Zoho CRM.
The problem with many of the reviews out there is that even if they are only a year or two old, they are already out-of-date! In addition, from reading the reviews and knowing Zoho myself, I can tell you that many of the reviewers do not seem to be aware of features in Zoho CRM, or that have been added since their review was posted. Plus, many times the needs of Zoho CRM users are addressed by other Zoho applications in the Zoho CRM Plus and Zoho One bundles. In other words, their “Cons” may be misleading.
To make it more efficient for you, my reader, to go down this list, I’ve tried to eliminate some redundancy. I also shortened up the remarks into bullets without altering the meaning.
Naturally, as a Zoho Authorized Partner, First Direct Corporation is happy to help you evaluate Zoho CRM yourself. So please don’t hesitate to speak to a Zoho salesperson or expert at First Direct. We can arrange a personal demonstration and provide other assistance to help you evaluate Zoho and determine if it fits the specific needs your firm has.